When Burris Racing approached AZRAGIPS for a high-visibility drift car wrap, the goal was clear: create a head-turning, brand-forward design that looks razor-sharp under pressure and at speed. Our in-house graphics designer developed a bold, modern livery in purple, pink, yellow, and white—engineered for maximum impact both on the grid and across digital channels. Printed on premium 3M IJ175Cv3 vinyl, this wrap blends aesthetics, durability, and precision installation to deliver performance both on and off the track.
Why a Custom Drift Car Wrap Matters
- Brand visibility at events and online: Eye-catching wraps amplify sponsor value and social media presence.
- Paint-safe personalization: Get race-ready style without permanent paint changes.
- Protection plus performance: Quality films help guard against minor abrasions and track debris.
The Design-to-Delivery Process
- Discovery and Goals
We begin with a collaborative strategy session to understand your brand, sponsors, color palette, and where the car will be showcased. For AZRAGIPS and Burris Racing, we aligned on a dynamic, motorsport-inspired aesthetic with high-contrast elements to stand out in drift photos and videos. - In-House Custom Design
Our in-house designer crafted a bespoke livery using the purple, pink, yellow, and white palette. We map designs to your vehicle’s exact make and model, accounting for panel breaks, body lines, and hardware to ensure continuity across doors, quarters, and bumpers. This stage includes:
- Scaled mockups for review
- Sponsor logo placement and hierarchy
- Color harmony tuned for cameras and daylight
- Iterations based on feedback until final approval
- Material Selection: 3M IJ175Cv3
We printed the final design on 3M IJ175Cv3—a high-performance, conformable cast vinyl known for:
- Air-release channels (for smoother, bubble-free installs)
- Excellent print quality and color fidelity
- Strong adhesion with removability that’s paint-safe when used as directed
- Conformability across complex curves and deep channels commonly found on drift car body kits
- Precision Printing and Color Management
Our production team uses calibrated printers and color profiles to ensure the purple, pink, yellow, and white tones remain accurate from screen to film. Each panel is printed with precise overlap and registration marks for seamless alignment during installation. - Vehicle Prep
Proper surface preparation is essential.
- Wash and decontaminate the surface to remove waxes, oils, and residue
- Clay-bar as needed to achieve a clean, smooth substrate
- Remove or loosen trim, badges, mirrors, and handles where it improves final fitment
- Professional Installation
Experienced installers apply the film with controlled heat and pressure, working panel by panel. On complex areas (bumpers, diffusers, and compound curves), 3M IJ175Cv3’s conformability ensures a paint-like finish without overstretching. We post-heat critical areas to lock in adhesion and prevent lift. - Final Inspection and Delivery
We conduct a multi-point inspection:
- Edge check and seal where appropriate
- Alignment verification across panel joins
- Photo and video documentation
You receive care instructions to maximize wrap lifespan and maintain that fresh, glossy finish.
Maintenance Tips for Longevity
- Hand wash only with pH-neutral soap and soft microfiber mitts
- Avoid automatic car washes with brushes
- Use a wrap-safe sealant for added protection and gloss
- Spot clean bug acids and track debris promptly
- Store indoors or use a breathable cover when possible
FAQ
Q: How long does a full custom wrap project take?
A: Typical timelines run 1–3 weeks from design approval to installation, depending on complexity, revisions, and scheduling. Rush options may be available.
Q: How long will the wrap last?
A: With proper care, high-quality cast vinyl like 3M IJ175Cv3 can look great for several years. Track use introduces more wear, so regular cleaning and protection are key.
Q: Can you match specific brand colors and sponsor guidelines?
A: Yes. We work with brand guides, Pantone references, and vector logos to ensure accurate color matching and correct placement for sponsor visibility.
Q: Do you wrap complex aero and aftermarket body kits?
A: Absolutely. Our team is experienced with splitters, diffusers, widebody panels, and complex bumpers common in drift builds.
Q: Is removal safe for the paint?
A: When the vehicle has quality OEM or properly cured paint, and the film is removed within its service life, 3M IJ175Cv3 is designed to be removable without damage.
Ready to Wrap Your Drift Car?
If you’re looking to elevate your program with a custom-designed livery that performs under pressure, we’re here to help—from concept, to 3M IJ175Cv3 print production, to meticulous installation. To book your spot on our calendar and begin the design process, we require a 50% deposit to get started. Reach out to schedule your consultation and lock in your build date.
