A wrapped vehicle is one of the most cost-effective marketing tools a service business can run. Brothers Gutters brought their 2022 Honda Civic to AZ Rag for a commercial vehicle wrap that puts their brand on the road every single day. Here is how the build came together.
The Concept: Bold Brand, Clean Execution
Brothers Gutters wanted their Civic to be instantly recognizable — the kind of vehicle that sticks in your memory when you see it in a neighborhood. The design uses a deep navy blue on the lower body panels with a white roof and hood, creating a two-tone split that frames their brand graphics perfectly. The centerpiece is their mascot — two brothers, illustrated in a friendly, approachable style — paired with their logo, website, and phone number on both sides and across the rear.
The result is a vehicle that reads clearly at a glance whether it is parked in a driveway or moving down the highway.
What a Partial Wrap Like This Involves
This is a partial wrap — blue film on the lower half of the car, graphics layered on top, factory white retained on the roof and hood. Getting the split line consistent across every panel is where the craft comes in. The color break has to follow the body lines of the car exactly or it reads as sloppy. On a Civic, that means accounting for the door creases, rocker panels, and rear quarter panel curves all at once.
The graphics were printed, laminated, and applied over the wrap film. Everything was installed flat with no visible seams between the color panels and the printed graphics. The rear bumper carries the website in clean white lettering — readable at a stop light from three car lengths back.
This is exactly what a commercial vehicle wrap should do: make the business impossible to miss without looking like it was slapped together.
Why Businesses Choose AZ Rag
Service businesses across the Southeast trust AZ Rag because we treat commercial work with the same attention as any pre
For a deeper look at the ROI case for commercial wraps, the fleet wrap guide for Knoxville trade service companies breaks down the cost-per-impression math. It applies across every industry.
mium personal build. 3M Preferred Installer. Climate-controlled shop. Installers who have done this hundreds of times. If your vehicle is on the road, it should be working for you. See our commercial wrap services or check our certified installer credentials if you want to know what goes into the work.
Ready to Put Your Brand on the Road?
If you run a service business in Knoxville or anywhere in the Southeast and want a vehicle wrap that actually gets noticed, get a free commercial quote here.
